EBA Education Team together with Ірина Глущенкова invite you to join the EBA Education Workshop: Effective Business Writing: Five Steps to Clear Business Messages. It focuses on conveying your messages effectively in writing.
— to enhance participants' skills of writing clear and concise messages in short time. The objective is achieved through practical exercises, supported by appropriate theory.
— clarity tools, clarity checklist and samples of clear messages, useful phrase bank.
TOPICS UNDER DISCUSSION
Module 1. The idea phase – where to begin when you need to write
— SAP method of planning
— Business style guidelines
— Typical email lay-out. Useful phrase bank
Module 2. The red thread and the clear message – how to choose the right structure and the right words
— Three approaches to organizing ideas and their logical unfolding
— Striking the right tone. Plain English, vague English, professional English
— Practical principles of clear writing and checklist for clear and readable texts
— Case analysis. E-mail in the real world: examples of the good, the bad and the ugly
— The finishing touch: simple proofreading techniques
— Ірина Глущенкова, certified business-trainer, author of variety of educational programmes in English, Ukrainian and Russian.
REQUIRED LEVEL OF ENGLISH: Intermediate and above (your level of English will be tested)
Registration is obligatory. To become a participant, please, follow the procedure of online registration. Number of participants is limited.
The special price is valid only for employees of European Business Association member companies.
Details and registration:
, or contact programme's coordinator:
, +38 (044) 496 06 01.